課程資訊
課程名稱
資訊管理
Information Management 
開課學期
110-1 
授課對象
管理學院  工商管理學系  
授課教師
陳鴻基 
課號
BA2008 
課程識別碼
701 40600 
班次
 
學分
3.0 
全/半年
半年 
必/選修
選修 
上課時間
星期一2,3,4(9:10~12:10) 
上課地點
 
備註
上課教室:管一203教室
限本系所學生(含輔系、雙修生) 且 限學士班四年級以上
總人數上限:20人 
 
課程簡介影片
 
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課程概述

This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. 

課程目標
This course is based on the fundamental premise that the major role of information technology is to provide organization with strategic advantage by facilitating problem solving, increasing productivity and quality, increasing speed, improving customer service, and enabling communication and collaboration. As so, managing information resources, new technology, and communication networks is becoming a or even the-critical success factor in the operations of many organizations, private and public, and will be essential to the survival of organization in the future. The rapidly increased use of the Web, the Internet, intranet, extranet, e-business and e-commerce, and mobile computing changes the manner in which business is done in almost all organizations. We emphasize the innovative uses of information technology throughout the enterprise. 
課程要求
Homework assignment
1.Individual homework
2.Team homework
Short article presentation
Case presentation
Final project 
預期每週課後學習時數
 
Office Hours
 
指定閱讀
待補 
參考書目
1.Essentials of Management Information Systems, Laudon and Laudon, 12th ed., Person
2.Lecture notes 
評量方式
(僅供參考)
 
No.
項目
百分比
說明
1. 
Individual homework  
15% 
 
2. 
Case write-up report 
15% 
 
3. 
Case presentation 
15% 
 
4. 
Short article team presentation 
20% 
 
5. 
Final project report (team)  
10% 
 
6. 
Final project presentation (team)  
10% 
 
7. 
Class participation  
15% 
 
 
課程進度
週次
日期
單元主題
第2週
9/27  Business Information Systems: Concept and management (Chapter 1)
- IT, Organization and Business Management
- Concept Framework of IS
- The Effects of IT on Business Environment
 
第3週
10/04  Global E-Business and Collaboration (Chapter 2)
- Functional Applications and Transaction Processing
- Functional information systems
- Integrating functional IS
Short article:資訊科技無足輕重
 
第4週
10/11  National Holiday 
第5週
10/18  Design thinking and service innovation
Case:IDEO Product Development
Short article:商業模式新思維
 
第6週
10/25  Achieving Competitive Advantage with Information Systems (Chapter 3)
- Value creation, Business Model and Network
- Strategic planning and competitive models, Porter’s model
Short article: 將資訊科技導入正途
 
第7週
11/01  外賓演講 (資安 周子元博士) 
第8週
11/08  CASE: Accenture的策略性IT轉型
- Case Presentation
- Cases discussion
- Case Wrap-up and Review
Short article: 銀行新科技傷士氣
 
第9週
11/15  E-commerce and E-business (Chapter 10)
- e-Commerce, e-Business
- Digital market and digital product and service
- Global interorganizational systems
Short article: 擴充電子商務,如何才能衝高業績?
 
第10週
11/22  Managing Data: Database and Information management (Chapter 6)
- File management ,Database management
- Managing data resources
- Data warehousing and mining
Short article: CIO 困境
 
第11週
11/29  Case: Spotify 線上音樂服務公司
- Case presentation
- Case discussion
- Case Wrap-up and Review
Short article: 開放式原始碼: 自救或自毀?
 
第12週
12/06  外賓演講 (服務設計與創新 陳樂惠博士) 
第13週
12/13  Understanding Enterprise System: ERP, SCM and CRM (Chapter 9)
- Enterprise Resources Planning
- SCM, CRM
- Product life cycle management
Short article: 研發擴編 外包研發
 
第14週
12/20  Case: 柏泰(BossardAG)
- Case presentation
- Case discussion
- Case Wrap-up and Review
Short article: 物超所值的醫療創新
 
第15週
12/27  Improving Decision Making and Managing Knowledge (Chapter 11)
- Decision Making and IS, Business Intelligence
- Working smarter not harder, Learning from data
- Knowledge creation and KM framework
Short articles: 飯店訂價策略, 重數據? 重經驗?
 
第16週
1/03  Final Project Presentation I 
第17週
1/10  Final Project Presentation II